WHAT MAKES YOUR MOBILE APP DIFFERENT ?

WHAT MAKES YOUR MOBILE APP DIFFERENT ?

When Uber came out, hundreds of other ride-sharing apps also followed suit. They never caught on. Why? Successful apps take on unchartered territory, they do not follow suit when they find out about other success stories in a niche. Chart your own path.

Being different from your competition is important. Even if your core idea is the same, have a unique selling point that sets you apart from everyone else. Your mobile app needs a competitive edge if it is to stand out from the crowd of apps in the app store.

There is always competition from somewhere. If an app does not exist for it, your competition is how your users are currently solving that challenge today. Why do they need your app when they are already doing fine?

For example, Badger Maps is an app designed for sales reps to streamline an inefficient process. The app gives maps with customer locations and calendars for field sales reps. Their biggest competitor was how their users already could do what the app did by hand. They had to find a way to convince their users that they need them, that they could make their lives easier.

Smartup with extensive experience and expertise in developing mobile apps, will put you on the right path to make your idea become a competitive success story

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